Wireless Innovation Alliance
Securing access to broadcast spectrum for next-generation wireless innovation
The Wireless Innovation Alliance, a coalition of more than 20 technology and public interest organizations, sought Federal Communications Commission (FCC) approval to open unused broadcast spectrum (“white spaces”) for wireless innovation.
The effort faced significant political opposition from television broadcasters, professional sports leagues, and segments of the entertainment industry, who argued that expanded access would disrupt existing broadcast systems.
After more than four years of FCC deliberation, the issue had become one of the most contested spectrum debates in Washington.
Qorvis built and led a broad-based coalition strategy designed to educate policymakers, regulators, and media on the technical safeguards and economic potential of white space technology. We coordinated messaging with industry and public interest partners, supported direct engagement with Congress and the FCC, and executed a sustained public affairs effort to reframe the debate on innovation, connectivity, and consumer benefits.
On November 4, 2008, the FCC voted to open access to white spaces for wireless innovation.
The decision marked a major policy victory for the technology sector and enabled new developments in wireless broadband and device innovation across the United States.
Coalition Building, Government Relations, Issues Management, Media Relations, Messaging, Public Affairs